UKTV have come to us for a huge breadth of video production work since 2008.
They’ve briefed us on campaigns including the launch of their channels Eden and Eden HD, Really, Gold, programmes including Covert Affairs, and shows on Dave.
We’ve also produce UKTV’s official channel showreel over the years, which are used as a commissioning and acquisition promo to gather new fans.
THE BRIEFS
WHAT WE DID
Our work with UKTV covered a lot of ground:
We storyboarded and helped UKTV (and other partners) to visualise their PR campaigns as they were seen by the audience
We spent time developing simple ideas by writing, planning, filming and producing content
By introducing and developing the brand for each piece of content – crucially promoting brand personality throughout
Placing the content and seeding it for maximum engagement
Assisting PR companies with their conventional public relations campaigns in the press and in online articles
THE RESULTS
Our films have triggered hundreds of thousands of direct views and glowing responses since 2008, and have been among UKTV’s most successful online reactions.
Those numbers have won UKTV and PR partners including Taylor Herring dozens of PR, marketing and brand awards, and launched Taylor Herring’s video arm which has since become the most awarded in the British PR industry.
THE VERDICTS
“Thank you Greenscreen for the wonderful showreel you created for our MIPCOM event – it was the best reel we have ever presented. You were also fantastic to work with – simply amazing.” – Head of Programme Commissioning, UKTV
“Everyone agrees – your film for the Drama launch is beyond epic. Absolutely fabulous job.” – Managing Partner, Taylor Herring Publicity