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We’ve worked with some of the largest and best-known pharmaceutical companies on the planet, primarily to help to educate the wider world on the research, technologies and human developments that these companies have created.
Novartis is a notable example.
We created a professional TV programme all about diabetes, interviewing leading scientists and researchers ‘live’ and creating a programme that was watched across the world by Novartis people and the company’s partners.
This was an educational programme with a clear ambition: to raise awareness, interest and investment in diabetes care worldwide.
And it’s just one of our projects, using pharma investment for good.